Girls, you know that feeling when you constantly have to adjust your bra and can´t wait to take the hard and itching piece off? That feeling was what inspired sisters Arina and Anya to create the Scandinavian lingerie brand Woron. They wanted to make soft and comfortable lingerie without sacrificing style, shape or sustainability.

Their collections are timeless and made of the softest and lightest fabric: modal. Modal is made from beech wood pulp and has a silky feeling. The Hungarian factory used by Woron is CO2 neutral, adopts ethical and sustainable working conditions and is empowering women. The packaging is made from recycled paper and the luxorious wash bags made from organic cotton. Doesn´t get much better!

Arina and Anya describe the brand as “vegan, cruelty free and slow fashion” – I LOVE IT! I have quite a few Woron pieces myself, and I can say that they have quickly become some of my faorite items in my wardrobe. I use the bodies by them selves, under warmer sweaters in winter, and to stay cool in summer – modal is such a great and versatile fabric!




Vegan: yes

Supply: women lingerie and basics

Price range: €15,70 – €92,19 – GET 15% OFF WITH THE CODE WORON15%OFF (valid August 23-27 2017)

Shop: shipping to Europe, USA, Canada, Australia and New Zealand, and at these retailers


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